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	<title>Comments on: Facebook and the Art of New Home Sales</title>
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		<title>By: Al Doyle</title>
		<link>http://www.blog.fusionhappens.com/social_network_marketing/facebook-and-the-art-of-new-home-sales/comment-page-1#comment-1036</link>
		<dc:creator>Al Doyle</dc:creator>
		<pubDate>Wed, 06 May 2009 22:33:02 +0000</pubDate>
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		<description>&lt;a href=&#039;#comment-1035&#039; rel=&quot;nofollow&quot;&gt;@Steve Thomas&lt;/a&gt; -  Steve, awesome.  It helps to have some backup!  I know it&#039;s hard for IT and Sr. management to let go of some of these policies. Risk aversion seems to rule the day!  You&#039;re so right about starting with a few exceptions.&lt;div class=&quot;comment-remix-meta&quot;&gt;&lt;a href=&quot;#&quot; class=&quot;replyto&quot; onclick=&quot;replyto(&#039;1036&#039;,&#039;Al Doyle&#039;); return false;&quot;&gt;Reply&lt;/a&gt;  - &lt;a href=&quot;#&quot; class=&quot;quote&quot; onclick=&quot;quote(&#039;1036&#039;,&#039;Al Doyle&#039;,&#039;&lt;a href=\&#039;#comment-1035\&#039; rel=\&quot;nofollow\&quot;&gt;@Steve Thomas&lt;\/a&gt; -  Steve, awesome.  It helps to have some backup!  I know it\&#039;s hard for IT and Sr. management to let go of some of these policies. Risk aversion seems to rule the day!  You\&#039;re so right about starting with a few exceptions.&#039;); return false;&quot;&gt;Quote&lt;/a&gt;&lt;/div&gt;</description>
		<content:encoded><![CDATA[<p><a href='#comment-1035' rel="nofollow">@Steve Thomas</a> &#8211;  Steve, awesome.  It helps to have some backup!  I know it&#8217;s hard for IT and Sr. management to let go of some of these policies. Risk aversion seems to rule the day!  You&#8217;re so right about starting with a few exceptions.
<div class="comment-remix-meta"><a href="#" class="replyto" onclick="replyto('1036','Al Doyle'); return false;">Reply</a>  &#8211; <a href="#" class="quote" onclick="quote('1036','Al Doyle','&lt;a href=\'#comment-1035\' rel=\&quot;nofollow\&quot;&gt;@Steve Thomas&lt;\/a&gt; -  Steve, awesome.  It helps to have some backup!  I know it\'s hard for IT and Sr. management to let go of some of these policies. Risk aversion seems to rule the day!  You\'re so right about starting with a few exceptions.'); return false;">Quote</a></div>
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		<title>By: Steve Thomas</title>
		<link>http://www.blog.fusionhappens.com/social_network_marketing/facebook-and-the-art-of-new-home-sales/comment-page-1#comment-1035</link>
		<dc:creator>Steve Thomas</dc:creator>
		<pubDate>Wed, 06 May 2009 22:26:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.blog.fusionhappens.com/?p=364#comment-1035</guid>
		<description>Hey Al,
You&#039;re on target as usual. This seems to be a classic example of &quot;old ways&quot; struggling with the fact that technology and culture has outrun their rules! We&#039;ve known of HR policies having to be completely rewritten to allow a social media strategy implementation. That&#039;s not an easy step for many.
There&#039;s so much fear out there, that management can quickly fall into the trap of risk management as the only metric. In situations like this, we recommend agreed to exceptions rather than wholesale changes. It&#039;s easier to get people to agree to allow a few key employees to have expanded permissions in order test a social media strategy. Once admin finds out that their employees aren&#039;t running online betting operations or spending 6 hours a day poking people on FB but are actually stumping for the company, then policies might be changed universally. 
Sad that thinking small is more powerful than thinking big, but that&#039;s the way the world works.
Keep on fighting the fight Al, you&#039;re the man!
st&lt;div class=&quot;comment-remix-meta&quot;&gt;&lt;a href=&quot;#&quot; class=&quot;replyto&quot; onclick=&quot;replyto(&#039;1035&#039;,&#039;Steve Thomas&#039;); return false;&quot;&gt;Reply&lt;/a&gt;  - &lt;a href=&quot;#&quot; class=&quot;quote&quot; onclick=&quot;quote(&#039;1035&#039;,&#039;Steve Thomas&#039;,&#039;Hey Al,\r\nYou\&#039;re on target as usual. This seems to be a classic example of \&quot;old ways\&quot; struggling with the fact that technology and culture has outrun their rules! We\&#039;ve known of HR policies having to be completely rewritten to allow a social media strategy implementation. That\&#039;s not an easy step for many.\r\nThere\&#039;s so much fear out there, that management can quickly fall into the trap of risk management as the only metric. In situations like this, we recommend agreed to exceptions rather than wholesale changes. It\&#039;s easier to get people to agree to allow a few key employees to have expanded permissions in order test a social media strategy. Once admin finds out that their employees aren\&#039;t running online betting operations or spending 6 hours a day poking people on FB but are actually stumping for the company, then policies might be changed universally. \r\nSad that thinking small is more powerful than thinking big, but that\&#039;s the way the world works.\r\nKeep on fighting the fight Al, you\&#039;re the man!\r\nst&#039;); return false;&quot;&gt;Quote&lt;/a&gt;&lt;/div&gt;</description>
		<content:encoded><![CDATA[<p>Hey Al,<br />
You&#8217;re on target as usual. This seems to be a classic example of &#8220;old ways&#8221; struggling with the fact that technology and culture has outrun their rules! We&#8217;ve known of HR policies having to be completely rewritten to allow a social media strategy implementation. That&#8217;s not an easy step for many.<br />
There&#8217;s so much fear out there, that management can quickly fall into the trap of risk management as the only metric. In situations like this, we recommend agreed to exceptions rather than wholesale changes. It&#8217;s easier to get people to agree to allow a few key employees to have expanded permissions in order test a social media strategy. Once admin finds out that their employees aren&#8217;t running online betting operations or spending 6 hours a day poking people on FB but are actually stumping for the company, then policies might be changed universally.<br />
Sad that thinking small is more powerful than thinking big, but that&#8217;s the way the world works.<br />
Keep on fighting the fight Al, you&#8217;re the man!<br />
st
<div class="comment-remix-meta"><a href="#" class="replyto" onclick="replyto('1035','Steve Thomas'); return false;">Reply</a>  &#8211; <a href="#" class="quote" onclick="quote('1035','Steve Thomas','Hey Al,\r\nYou\'re on target as usual. This seems to be a classic example of \&quot;old ways\&quot; struggling with the fact that technology and culture has outrun their rules! We\'ve known of HR policies having to be completely rewritten to allow a social media strategy implementation. That\'s not an easy step for many.\r\nThere\'s so much fear out there, that management can quickly fall into the trap of risk management as the only metric. In situations like this, we recommend agreed to exceptions rather than wholesale changes. It\'s easier to get people to agree to allow a few key employees to have expanded permissions in order test a social media strategy. Once admin finds out that their employees aren\'t running online betting operations or spending 6 hours a day poking people on FB but are actually stumping for the company, then policies might be changed universally. \r\nSad that thinking small is more powerful than thinking big, but that\'s the way the world works.\r\nKeep on fighting the fight Al, you\'re the man!\r\nst'); return false;">Quote</a></div>
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